Communications is changing.
Most brands haven’t caught up yet.
People expect more than campaigns. They expect connection. I help brands show up authentically, earn trust, and lead conversations that matter.
Communications that actually move people.
Hi, I'm JoAnna.
I started Leo Communications to help visionary companies find their authentic voice and share it strategically in ways that drive real business impact. Because the best stories don't just get told. They get heard, remembered, and acted upon.
My Four-Part Framework
Strategic communications that actually drive business results
Your business is unique. Your comms strategy should be too.
I don’t recycle campaigns or settle for one-size-fits-all messaging. I create strategies built around four key elements that work together to deliver real impact.
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I start with your business goals and build across earned, owned, executive, and partner channels. Real impact happens when every piece works together, not in isolation.
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Most companies only show up during funding rounds, launches, or leadership changes. I keep you visible every day, so when big moments come, you’re amplifying from a position of strength.
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Your audience decides where stories matter, not the other way around. I map your message to the channels where people are already paying attention, so it reaches them in the right place at the right time.
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In today’s noisy media world, the brands that break through are the ones brave enough to sound human. I help you lead with real stories, embrace executive authenticity, and find the angles that make people stop and care.
For Companies Ready to Be Heard
This approach works for companies that:
Want strategy, not just coverage
Invest in presence, not one-off campaigns
Value connection, not empty recognition
Treat communications as a function, not an afterthought
Are brave enough to stand out, not blend in
The Bottom Line:
The companies that win won’t be the ones with the biggest budgets or the most media contacts. They’ll be the ones that communicate with authenticity, consistency, and courage across every channel that matters.